Offices in Shanghai and Shenzhen

Asionics Technology Center, 1279 West Zhong Shan Road, Building 6 Room 251, 200051 Shanghai

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Duhno Marketing

synergy

The essentials of transmedia storytelling

The increasing popularity and convenience of social media platforms and apps came as a blessed opportunity for storytellers. Fellow marketers are now able to diffuse content in more creative ways and derive more engagement with the audience.

Written by Varsha Ramlall

10

Aug

DUHNO

Tags

McDonalds

Brand storytelling

Henry Jenkins

social media

Leo Burnett Dubai

marketing

comics

Xman movie series

transmedia story telling

Yogi Berra

synergy

illustrations

McDonald’s Delivers What You Love

Matrix

transmedia

blogging

transmedia franchise

GOT