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Duhno Marketing

Matrix

The essentials of transmedia storytelling

The increasing popularity and convenience of social media platforms and apps came as a blessed opportunity for storytellers. Fellow marketers are now able to diffuse content in more creative ways and derive more engagement with the audience.

Written by Varsha Ramlall

10

Aug

DUHNO

Tags

illustrations

transmedia

social media

Henry Jenkins

blogging

GOT

Leo Burnett Dubai

Brand storytelling

Xman movie series

Matrix

synergy

transmedia franchise

McDonalds

McDonald’s Delivers What You Love

marketing

Yogi Berra

transmedia story telling

comics