PACKAGED GOODS
The Chinese Perspective
DUHNO EXPERTISE
China Marketing Strategy
Organized around our Customer Experience workshop series, our marketing consultants work with your team to frame your ambition and create your marketing playbook for the Chinese Market.
Social Media Marketing
Duhno gives life to ideas, crafts contents, and disseminates them on the web and social media. We help you to define the strategy you should adopt for your Chinese audience and create memorable stories.
Marketing Activation Retainer
We setup and manage your social CRM, drive new traffic and activate your social media through a retainer of mini campaigns. We organize the content creation and work closely with your team.
Marketing Activation Campaign
We always try to pitch innovative digital campaigns with the latest trends. We plan the content creation required to run mandatory activations, we follow your guidelines and leverage your existing assets.
Benoit Raoult
CEO & Founder
A Chinese legend says Benoit never sleeps. When he is not managing Duhno, he must be somewhere else giving a speech, attending an exhibition or learning new skills. After 12 years in China, Benoit learnt how to guide top companies to seduce Chinese consumers. He is an expert in IP Licensing and Video Games and directed projects such as Tuzki, Powerpuff Girls, Westworld, Outfit 7 and Ubisoft.
CASE STUDY
Loacker
Loacker is an Italian wafers and chocolate producer. Loacker’s brand awareness was low in China and they were not on Chinese social media. For them, we developed an entire marketing strategy including social media marketing, activation retainer and activation campaign.
"Great to see China growing 57% YTD in Q1! Also, the impact of a “slightly revised” set-up in China."
Kai Panholzer
Managing Director Sales & Marketing, Loacker
About Duhno
Duhno is a marketing agency based in Shanghai specialized in developing digital footprint and inbound marketing techniques in China. Duhno helps you define the strategy you should adopt for your Chinese audience and create memorable stories to make your brand’s character famous.
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