---
title: "Webinar Replay - Persona Workshop for Higher Education in China"
url: https://duhno.com/blog/webinar-replay-persona-workshop-for-higher-education-in-china/
description: "Watch our webinar replay:China is back reopening for the students to go abroad and the country preferences for families have changed. It´s time to play !"
published: 2026-08-10
updated: 2026-08-10
---

# Webinar Replay - Persona Workshop for Higher Education in China

Published 2026-08-10

Persona Workshop replay

## Persona workshop for Higher Education professionals targeting Chinese Students

### *When was the last time you invested moment and effort to understand your student persona(s) from top to bottom ?*

Student personas

are the “buyer persona” in Higher Education, a

semi-fictional representation of your ideal student applicant

. This representation is constructed as a profile based on real data and research.

To run a **successful recruitment campaign**, you need to **identify overall trends** in your enrollment numbers. In order to target your future students, you need to **understand who your current students are**.

Student personas play a huge role in your recruitment strategy — by simplifying the types of students that keep your numbers strong, you can target more of them.

93% of businesses who exceed leads and revenue goals segment their

database by persona (MarketingInsiderGroup)

Watch our webinar replay and get ready to welcome Chinese student for 2023-2024 school year [webinar replay](https://www.youtube.com/watch?v=HzRW0zW96nc&ab_channel=DuhnoMarketing)

Click on the image to watch the replay

[China marketing](https://duhno.com/blog/tag/china-marketing/) [Chinese market](https://duhno.com/blog/tag/chinese-market/) [strategy](https://duhno.com/blog/tag/strategy/) [china higher education](https://duhno.com/blog/tag/china-higher-education/) [china marketing strategy](https://duhno.com/blog/tag/china-marketing-strategy/) [persona workshop](https://duhno.com/blog/tag/persona-workshop/)